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Our mission is to empower
students by making learning faster.
Memm helps students effortlessly organize information,
focus on what matters, and accelerate their learning.
Our Story

At Memm, we understand the struggle of studying for the MCAT. With countless resources, conflicting information, and no clear path for pre-med students looking to crush the MCAT, we knew there must be a better way. That’s where Memm comes in.

Designed and hand crafted from the ground up by two 99.9th percentile MCAT scorers, Memm builds from the expertise of Dr. Richard Li and Dr. Kevin Jubbal, combined with evidence-based learning strategies, to offer the most effective tool to learn and memorize high yield information for the MCAT.

Rather than relying on wishful thinking, we asked “how can we most effectively and dramatically improve learning for MCAT test takers?” Just as we would focus on evidence-based principles when treating our patients, we looked to the scientific literature for evidence-based best practices for learning and memorization. We focused on the following four principles when designing Memm to ensure the most effective experience:

1. Spacing effect - Newly introduced and more difficult pieces of information are shown more frequently, while older and less difficult pieces of information are shown less frequently.

2. Testing effect - Information retrieval through active recall is far more effective for memory consolidation than passive review.

3. Interleaving - Strategic ordering and mixing of subjects and topics while reviewing improves intersectional learning and overall recall.

4. Desirable difficulties - Introducing the right kinds of difficulties into the learning process greatly improves long-term retention.

The Experts
Dr. Kevin Jubbal
Dr. Kevin Jubbal, M.D. is a world-renowned expert in the medical education space, founding Med School Insiders, the world’s fastest growing and largest YouTube channel for pre-meds and medical students. Dr. Jubbal scored in the 99.9th percentile on his MCAT, earned acceptances and full scholarships to multiple top medical schools, and matched into the ultra competitive field of plastic surgery. He has helped hundreds of thousands of pre-med students optimize their systems and radically improve their performance on the MCAT and beyond.
Dr. Richard Li
Dr. Richard Li, M.D. is a radiation oncologist in Southern California, scoring in the 99.9th percentile on his MCAT and earning both his bachelor’s degree and M.D. from Harvard. While in medical school, he was perplexed by the inefficient study tools and strategies plaguing both pre-med and medical students. Through experimentation and tweaking of his own study methods, he was able to dramatically increase his scores and become a top scoring student at Harvard Medical School.
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